How Entrepreneurs Can Stop Spreading Themselves Too Thin
Entrepreneurship is hard work, but entrepreneurs are sometimes their own worst enemies. Here’s how they can achieve some semblance of balance.
View ArticleThe 2020 Guide to Successful Brand Positioning in Your Market
What sets you apart from the competition? Successful companies like Coca-Cola and Band-Aid have one important thing in common: a strong brand. In fact, their brand names have become generic terms for...
View ArticleBack To Basics: What Is Innovation?
One of the first things I do with my clients when we begin working to build innovation into an enduring capability within their companies is to reestablish what innovation is and is not.
View ArticleWhat To Consider Before Expanding Into International Markets
If you’re thinking of taking your business into international markets, you should know that, while those markets can be huge sources of revenue, they can also contain quite a few potential pitfalls.
View ArticleSix Ways Technology Will Transform Franchise Businesses In 2020
Tech provides detailed local intelligence and enables stronger customer relationships through more personalized interactions, and smart franchise brands will jump on that opportunity.
View ArticleTo Whom It May Concern: The Quick and Simple Guide to Using This Phrase (With...
"To Whom It May Concern" is kind of like that favorite old sweatshirt you pull on when you just can’t — or don’t want to — consider wearing anything else. It’s easy, it covers a multitude of sins, and...
View ArticleMindset Matters: Why Leadership in The Age Of Culture Change Needs To Embrace...
The column focuses on Leadership Strategies for the new decade ahead and how the disability narrative will define business innovation and growth of the digital economy.
View Article9 Beauty And Wellness Trend Predictions For 2020 And Beyond
The global health and wellness industry is poised to grow at an historic rate over the next decade - nearly twice as fast as the global economy. Nine up and coming trends may help fuel consumer demand.
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